At my local health food store, which doesn't offer a huge variety of fresh juices, wheatgrass is $3 per shot. I don't think that's unreasonable, but I already spend way too much time in farmer's markets and health food stores, and when I'm in the store I'm likely to spend more than 3 bucks. How can I resist another pack of Raw coconut wraps?
Green powders are great, but sometimes I want something that hasn't gone through that powdered state. My juicer is a simple one, that won't do kale, much less wheatgrass. I contemplated growing my own, but I'm planning to start a small garden, and that's probably enough added responsibility for now. I'm not sure how I stumbled on Evergreen frozen wheatgrass, (did someone blog about it?) but it was a great find.
According to the Evergreen website, their freezing method retains all the nutritional benefits of the wheatgrass, including the live chlorophyll. They also make a good argument for knowing how the wheatgrass your juice came from was grown. I paid about $16 for 10 servings, which is almost half as much as the cost I pay for the fresh shots I get down the street. The shots are frozen in cubes that separate, so you can defrost one shot at a time. The wheatgrass is mixed with rye grass, which has a very similar nutritional profile, but results in a milder taste. Best of all I can pull it out of the freezer and have a shot ready in just a few minutes.
My cousin, Monica, is visiting from Virgina, and I gave her the Evergreen as her first taste of wheatgrass. "Not bad," she said, "but I'm glad the glass is tiny!" There's hope for her yet.